Clipisode was a ridiculously easy way for brands and stars to get videos from anyone, anywhere. It worked simply by sharing a link. No one had to download, install or join anything to send you a video reply. Clipisode even worked inside apps like Twitter, Facebook, TikTok, Snapchat, YouTube and Instagram. You could go fromContinue reading “Clipisode is shutting down”
Category Archives: Featured
Finally, WordPress
I built dozens of content management systems that generated millions of dollars in value. Matt Mullenweg built one content management system, gave it away for free, became a leader in the open source revolution and generated more than a billion dollars in value. Maybe I was charging too much! Since 2003, I have run myContinue reading “Finally, WordPress”
Behold, the power of themes!
Here’s a quick video that shows off Clipisode’s powerful animation engine.
The Business of Content
I’m a fan of Simon Owens’ Business of Content podcast, so I was really thrilled to be interviewed in a recent episode. And I love how he puts a transcript of each interview in a Medium post for people who aren’t into podcasts. Smart! I interviewed Alvey about what it was like to run aContinue reading “The Business of Content”
Automatic captions on every clip
We announced a great new feature at VidCon Australia this summer: Clipisode automatically transcribes every clip that comes on. All clips. For free. But we don’t show the words over your videos like everyone else’s ugly closed captions. We smartly work the captions into the episode’s theme as “open captions.” So instead of getting somethingContinue reading “Automatic captions on every clip”
The End of Recurrency
In January, I was back in the LAUNCH Incubator working on my presentation. I was planning to introduce a Recurrency app that made it easier for creators to engage and include their supporters each month. But the feedback I got was a surprise: “Why do you force me to join your crowdfunding site when IContinue reading “The End of Recurrency”
YouTubers Just Got YouTubered
When I was searching for something new to build in 2014, Jason told me about the problems he was having with Mahalo on YouTube. At the time, a single YouTube subscriber was worth an estimated $0.10/year to publishers, but an email subscriber was worth $1.25/year. For Jason’s shows, collecting 100,000 email addresses could mean theContinue reading “YouTubers Just Got YouTubered”
Is ‘1,000 True Fans’ Too Good To Be True?
Some creators can make Kevin Kelly’s 1,000 True Fans theory work. Most creators can’t. My Medium post Is ‘1,000 True Fans’ Too Good To Be True? explores the history of 1,000 True Fans, some its success stories and where most creators stumble. If you want to make a living doing what you love — playingContinue reading “Is ‘1,000 True Fans’ Too Good To Be True?”
Adblockalypse!
I used the term “adblockalypse” in our team’s Slack channel and liked it so much that I registered the domain adblockalypse.com, created the Twitter account @adblockalypse and wrote a popular Medium post on the death of ad-supported publishing. “Adblockalypse” is the end of days for publishers and advertisers. Once it arrives, content creators on theContinue reading “Adblockalypse!”
The second mouse gets the cheese.
I’ll never forget how my friend Carolyn introduced me at a backyard party a few years ago: “This is Brian Alvey. He invented blogging.” I immediately corrected her: “I didn’t invent blogging. I perfected it.” I’ve told that story on stage many times. While it might sound conceited, there is a lot of truth in the statement.Continue reading “The second mouse gets the cheese.”