Is ‘1,000 True Fans’ Too Good To Be True?

Some creators can make Kevin Kelly’s 1,000 True Fans theory work. Most creators can’t. My Medium post Is ‘1,000 True Fans’ Too Good To Be True? explores the history of 1,000 True Fans, some its success stories and where most creators stumble. If you want to make a living doing what you love  —  playingContinue reading “Is ‘1,000 True Fans’ Too Good To Be True?”

Should you apply to the LAUNCH Incubator?

It depends. It’s not for everyone. Only apply to the LAUNCH Incubator if you want to: get Jedi-level presentation training – which will help you… get a “yes” from every angel investor you talk to – which will help you… attract a world-class team – which will help you… build a world-class product – which is made better when you… getContinue reading “Should you apply to the LAUNCH Incubator?”

Make awesome possible

Yesterday, Jonathan George and I launched Recurrency on stage at the LAUNCH Festival. Leading up to our debut, we spent 12 weeks in the LAUNCH Incubator doing pitch rehearsals. That training was invaluable and some of the other incubator entrepreneurs will surely be lifelong friends. What is Recurrency? For supporters and super fans, it means giving money to creators theyContinue reading “Make awesome possible”

The second mouse gets the cheese.

I’ll never forget how my friend Carolyn introduced me at a backyard party a few years ago: “This is Brian Alvey. He invented blogging.” I immediately corrected her: “I didn’t invent blogging. I perfected it.” I’ve told that story on stage many times. While it might sound conceited, there is a lot of truth in the statement.Continue reading “The second mouse gets the cheese.”